http://abcnews.go.com/Business/wireS...ecker-44570365
It was just announced that Sears is selling the vaunted Craftsman tool brand name to Stanley, owner of Black and Decker.
Apparently Sears is continuing financial difficulties and selling one of its last valuable Marques will bring in about 900 million dollars.
Sears & K Mart will continue to sell Craftsman tools in their stores. I am aware that Craftsman tools are already also sold in Ace hardware stores, the article stated that 10% of Craftsman tools are sold in stores other than Sears/Kmart. I presume that percentage will go up as a result.
Funny how at one time Sears had the market locked up for non-brick and mortar sales, I guess it wasn't on-line but it was mail order as close as you got to on-line ordering where you didn't interact with a person and the stuff appeared in the mail/UPS. I guess the lesson is that they were the first with the concept but failed to change as the technology evolved.
The list of B&D product brands is now:
It was just announced that Sears is selling the vaunted Craftsman tool brand name to Stanley, owner of Black and Decker.
Apparently Sears is continuing financial difficulties and selling one of its last valuable Marques will bring in about 900 million dollars.
Sears & K Mart will continue to sell Craftsman tools in their stores. I am aware that Craftsman tools are already also sold in Ace hardware stores, the article stated that 10% of Craftsman tools are sold in stores other than Sears/Kmart. I presume that percentage will go up as a result.
Funny how at one time Sears had the market locked up for non-brick and mortar sales, I guess it wasn't on-line but it was mail order as close as you got to on-line ordering where you didn't interact with a person and the stuff appeared in the mail/UPS. I guess the lesson is that they were the first with the concept but failed to change as the technology evolved.
The list of B&D product brands is now:
- DeWalt
- Porter-Cable
- Craftsman
- Delta Machinery (sold to Chang Type Industrial)
- DeVilbiss Air Power (sold MAT Holdings)
- Kwikset (sold to Spectrum Brands)
- Baldwin (sold to Spectrum Brands)
- Weiser Lock (sold to Spectrum Brands)
- Price Pfister (sold to Spectrum Brands)
- Emhart Teknologies
- Oldham Blades
- Black and Decker Firestorm
- Vector
- DustBuster
- DeWalt – power tools; B & D acquired in 1960
- Guoqiang (GQ) Tools (China) – power tools
- Porter-Cable – power tools; B & D acquired in 2004[27]/2005[28]
- Oldham Saw Company – circular saw blade and wood router bit products; B & D acquired in 2004[27]
- Black & Decker – acquired (via merger) in 2010
- Stanley Hand Tools
- Craftsman
Comment