The NEED for New Technology

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  • cwsmith
    Veteran Member
    • Dec 2005
    • 2792
    • NY Southern Tier, USA.
    • BT3100-1
    #1

    The NEED for New Technology

    Perhaps I'm overly in need of some humor, but the Sears' Ad I just received in the mail gave me a laugh.

    The advertisement for their new tool storage cabinet exclaims "NEW TECHNOLOGY" with drawers that are "30% SMOOTHER AND 40% QUIETER".

    Hmmm , so does that mean that the old drawer was so noisey that I couldn't hear the sound of my engine when I went to retrieve a wrench or what?

    The "40% Quieter" cracked me up. I guess I didn't realize that a noisey tool drawer in the shop was a major concern that required all the R&D that went into this NEW Technology!

    But the thought did cross my mind that perhaps we really need these "40% QUIETER" drawers so our wives don't catch us trying to sneakingly, fix anything around the house!

    CWS
    Think it Through Before You Do!
    Tags: None
    • LCHIEN
      Super Moderator
      • Dec 2002
      • 21761
      • Katy, TX, USA.
      • BT3000 vintage 1999
      #2
      funny thing about marketing. The worse the product the bigger the claims for features have to be.
      Loring in Katy, TX USA
      If your only tool is a hammer, you tend to treat all problems as if they were nails.
      BT3 FAQ - https://www.sawdustzone.org/forum/di...sked-questions

        Comment

        • crokett
          The Full Monte
          • Jan 2003
          • 10627
          • Mebane, NC, USA.
          • Ryobi BT3000
          #3
          I dunno. I tried a Porter Cable variable tooth blade in my BT3K that purported to be quieter than regular blades. It is quieter. The first time I had it in there I thought something was wrong with the saw.
          David

          The chief cause of failure in this life is giving up what you want most for what you want at the moment.

            Comment

            • sacherjj
              Senior Member
              • Dec 2005
              • 813
              • Indianapolis, IN, USA.
              • BT3100-1
              #4
              I love the new drawers at Sears. They make the perfectly fine old toolboxes go down in price and move into my garage.
              Joe Sacher

                Comment

                • Thom2
                  Resident BT3Central Research Ass.
                  • Jan 2003
                  • 1786
                  • Stevens, PA, USA.
                  • Craftsman 22124
                  #5
                  after reading the HOA thread awhile back, I think this is "HOA induced marketing" .... this type of marketing is geared toward the people that need to have the ULTIMATE in stealth technology for their hobbies in an effort to thwart the evil empire of the HOA.

                  A 40% quieter closing drawer on a toolbox is a 40% reduction in the chance that the evil empire might actually sense that the rebellion is still strong and able to adapt to the increasing need of the HOA empire to put a stop to any hobby that might actually require a brain.

                  I salute Sears for looking out for the rebellion .... and to the rebellion, I can only offer ... "may the force be with you"

                  stay tuned for next months episode featuring "$20 off jigsaw mufflers"
                  If it ain't broke.. don't fix it!!!... but you can always 'hop it up'
                  **one and only purchaser of a BT3C official thong**

                    Comment

                    • LinuxRandal
                      Veteran Member
                      • Feb 2005
                      • 4890
                      • Independence, MO, USA.
                      • bt3100
                      #6
                      40% quieter drawer, then our tested drawer with tools rolling around in them. 30% smoother then the one with the jammed drawer.



                      How about 80% redder (insert color of choice), then our color matched primered one.
                      She couldn't tell the difference between the escape pod, and the bathroom. We had to go back for her.........................Twice.

                        Comment

                        • just4funsies
                          Senior Member
                          • Dec 2005
                          • 843
                          • Florida.
                          • BT3000
                          #7
                          That "40% quieter drawer" is only going to appeal to those consumers who are 40% dumber...
                          ...eight, nine, TEN! Yep! Still got all my fingers!

                            Comment

                            • BobSch
                              Veteran Member
                              • Aug 2004
                              • 4385
                              • Minneapolis, MN, USA.
                              • BT3100
                              #8
                              Originally posted by just4funsies
                              That "40% quieter drawer" is only going to appeal to those consumers who are 40% dumber...
                              AH HAH! Now the truth is out! Arrest that man! The charge? Indecent exposure of bogus advertising claims, of course!
                              Bob

                              Bad decisions make good stories.

                                Comment

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